Create Audiences from the Outcome of Interactive Components

How to create audiences using interaction data?

You can use the interactive components on your Stories to create Audiences!

Basically you can target a group of your users regarding to their past interactions/answers on interactive elements.

Let's get into it, its pretty simple to create audiences from your past Stories with interactive components.

Before going on with the dashboard side;

🚧

Remember!

You have to have your custom parameter setup between Storyly SDK & your app. For custom parameter setup, you can check our SDK documents:

Android
iOS
Flutter
React-Native
Web

3840

First click on Audiences from the menu.

3840

Once you are in Audiences click on + New Audience.

3840

Click on Create Audience by Interactives.

3840

You need to give your audience a name. Then, it's time to select a Story Group and a Story which includes an interactive component i.e. polls, quizzes, emoji reaction etc.

Once you've filled the name and selected the interaction and the response you wanted to create your audience with, click on Create Audience.

3840

You are all set! Now you can target your new audience with much more relevant Stories and content.

There is one other way to create audiences out of interactions. Which is really easy to use and won't take your time!

3840

While you are checking your Stories' Interaction Analytics, you can instantly start creating audiences. Simply, just click on Create Instant Audience button while hovering your mouse on desired Story.

3840

Once you've filled the name and selected the interaction and the response you wanted to create your audience with, click on Create Audience.

It is that easy, you are set. Now you can target your new audience with much more relevant Stories and content.

One last amazing thing is, you can Export the audiences you've created out of the interactions and interactive Story responses.

3840

Click on Export on the Interactive Audience card and select how you'd like to export it.