---
agentTools:
  projectIndex: https://docs.storyly.io/llms.txt
---

# Creating a Story Group from Scratch

How to create a Story Group from scratch?

A Story Group, in a nutshell, is a collection of Stories. After adding an app, you can add a Story Group and fill it with Stories.

1. Go to the **Content** and click the **+ New Story Group** button at the top left.

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2. Then, click on **Create from Scratch** to create the Story Group.

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3. Here, you will see several different options for the Story Group.

   * You need to **Upload a Cover Image** for the Story Group. Your users will see the cover as the clickable entry point to Stories.
   * You need to add a **Story Group Title** which will be the title of the clickable entry point to Stories.
   * Under the **Audience** section, you can target different user segments by using either Labels or Audience structures. (Detailed explanation can be found in the [related documents](https://docs.storyly.io/docs/android-targeting).)
   * Storyly provides you flexibility with the timing of your Story Group. Your stories don't have to disappear after 24 hours, if you don't set a specific end time, they'll be there forever. You can adjust the Start and End Dates under **Schedule**.
   * You can play with the **Style** of your Story Group cover, by changing border colors and adding a text or countdown badge.

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Once you hit **Create**, you'll be creating Stories in the Studio afterward.